Government launch new strategy for road safety
On 11th May 2011, the Government launched a new strategy for road safety, which has set the scene for further, continuous effort towards casualty reduction on Britain’s roads.
There will be six key indicators which relate to road deaths and will measure the outcomes of the strategy at national level. These include:
At the local level, the number of road deaths is small and subject to fluctuation. For this reason the following has been proposed as key indicators:
The Think Education campaign from pre-school to 16+ will be continues as well as encouraging pedestrian skills training and a commitment to financially supporting Bikeability cycle training to the sound of £11m.
The new Strategic Framework for Road Safety sets out the Government’s plans. Here are just some of them:
dbda’s Business Development Director, Bill Smith said, “We welcome this long awaited road safety strategy from the Government to give direction in the present economic climate, however we are disappointed that the Government has failed to include targets for casualty reductions, which have been proven in the past to focus attention and help deliver effective results to the benefit of all road users”
dbda are committed to support the road safety framework with unique and valuable road safety education resources. To find out more please visit our webshop: http://shop.dbda.co.uk
To read the full document, visit: http://www.dft.gov.uk