Independence Day – how will you ensure yours?
The 4th of July, USA Independence Day is a marker to not only commemorate the US Declaration of Independence in 1776 but to address our own view of independence. How do we exercise our own freedoms to ensure our own personal safety? Do we think about how we can do things better and to help others live in a safer environment free from danger? Whether you’re a parent, teacher or employee you will all have a stake in the personal safety of those around you.
At dbda we believe that communicating our knowledge and expertise in keeping safe, be it on the road, at home or at work enables us to help others to ensure their own personal freedom. Knowledge is power and without it we wouldn’t be able to do the things we’d like to. It’s a pre-requisite for achieving success on any level.
Independence is the cherished goal of all young people. By the age of 16, they are ready to take their first step out into the world as knowledgeable and responsible citizens. The process of leading up to becoming a grown adult sees young people seeking independence especially as they enter the transition of primary to secondary school when they travel unaccompanied either by foot, bicycle or bus to and from school. You might also know a young person who has just learnt to drive. With 50% of accidents due to teen first-time drivers it’s evident that awareness and education is the key to reducing these figures along with road deaths, something we are constantly striving to reduce through The Children’s Traffic Club and our support of the UN Decade of Action for Road Safety.
With the onset of the school summer break, many more children and young adults will not be relying on others and will be thinking and acting alone when travelling, independent of their parents and carers. This brings a higher degree of exposure to risk and danger (especially to some of today’s most vulnerable road users), and as their independence and responsibilities increase they need the right guidance in making the right choices and decisions whether walking, cycling, driving or using public transport.
To this end, dbda provides a range of safety education materials to help teachers, professionals and parents create better informed independent road users. This includes Just a Journey, Life’s Journey, In a Flash, Safer Cycling and many more. Our resources link to all key areas of the school curriculum and aim to help children develop an understanding of how to keep safe while travelling, as well as Citizenship and Personal, Social and Health Education (PSHE) issues.
We want to help you keep the people you care about as safe as possible.
To find out more please visit our webshop: shop.dbda.co.uk.